Wednesday, December 10, 2008

Cork Gifts???

As the holidays quickly approach, some of you may still be looking for the perfect gift. Perhaps you're looking for something ecologically friendly or how about something fashionable and ecologically friendly? Even better, how about something functional, fashionable and eco-friendly? Regardless of who you are shopping for, there is bound to be something for them made primarily from cork.

Here is my top ten list (in no particular order) of items made from cork that would make great gifts:

1. Jean Cristoff Cork Handbag -- Beautiful, elegant and eco-friendly (and of course, functional!). What better bag to use than this?
2. Cube ottoman or bean bag chair upholstered in cork fabric -- or how about a set of cork pillows. Cork fabric is durable, washable and stain-resistant.
3. Set of cork coasters all personalized with the name of your host/hostess/teacher/co-worker or how about "New Years Eve Celebration! Welcome 2009!"
4. Yoga mat made of cork for the Yoga enthusiast on your list. An ecological yet functional gift.
5. Bringing a bottle of wine to a party? How about a cork bottle bag to go along with it?
6. For the home wine maker, what about a bag of personalized wine stoppers? You decide what goes on the cork and we'll print it for you.
7. Fishing floats for the fisher on your list.
8. For the orchid lover, how about natural cork bark. Orchids attach themselves to the bark and thrive. Each piece of bark is unique and creates a natural display.
9. For the person who has everything - how about a cork umbrella! Yup - they exist and they work beautifully.


10. The perfect floor - cork! The new Comfort Finish Cork flooring line is stained and sealed with natural vegetable oil! A truly ecological floor.

Happy Holidays!

Thursday, November 27, 2008

Jelinek Cork Group participates in "Girls Night Out"

Jelinek Cork Group was delighted to participate in the annual West of the City event "Girls Night Out". This event, held on November 26, 2008 in Oakville, Ontario, was well attended with over 900 ladies all eager to browse the shopping bazaar. Many local retailers participated in this festive event by setting up fun and interesting booths. Retailers offered a wide variety of tempting products and services ranging from belly dancing lessons, jewelery and fancy socks to cork products from the Cork House. At the Jelinek Cork booth, the new Jean Cristoff collection of ladies handbags, weekend bags and executive lap top bags made their first official appearance. The reaction to the collection was fantastic. The ladies just loved them and couldn't believe the stylish bags were made of cork. For more information on the Jean Cristoff product line, visit our online catalog.

Thursday, November 20, 2008

Team Building in Slovakia

Entry By: Jaromíra Císařová of Korek Jelínek spol. s r.o.

The Czech company Korek Jelínek s.r.o. and her daughter company in Slovakia, Korok Jelínek spol. s.r.o. have decided to improve their interrelationships, get fitter and learn more about cork by organising a teambuilding trip to Slovakia.

First day was spent in the town of Nový Smokovec in High Tatras. Originally created as a curative settlement, the first where patients could be treated through the entire year, it became the most luxurious spa of its period. Gradually tourist services were added with a skiing centre for less demanding skiers.

From Novy Smokovec, which is 995 meters above sea level we continued to Zbojnická Chata, situated in Velká Studená dolina (Great Cold Valley) in the High Tatras. Year-round open chalet offers lots of opportunities for hiking, climbing and skiing. It was a real challenge for most people having to climb to 1960 meters above sea level. The accommodation was great fun, as we had a big room in the attic to share between about 17 people. As you can imagine no one got much sleep, apart from the snorers!

The next day, the weather changed for the worst. It has rained most of the night and it was foggy and wet. The climb down was as difficult as going up, as we had to be careful not to slip on the wet stones and snow (in the higher altitudes). But we managed it without harm.

After this, we decided we deserved a bit of pampering and went to a big thermal resort in Poprad. This modern town of forty-four thousand inhabitants south of the High Tatras is a centre for tourism and leisure and the main gateway to this mountain range. We spent almost 3 hours of pure bliss there and recuperated a little from all of the climbing.

Our last stop was at a village of Mala Trna in the Trebisov region, near Hungary border. We were accommodated at Penzion u Macika, whose owners are winegrowers of the famous Tokaj wine. We enjoyed a presentation about cork, mainly cork stoppers.

We enjoyed a wine tasting evening where we had the chance of tasting many Tokaj wines. The tasting took place in a cellar situated in an underground tunnel cut out of the volcanic tufa rock. We found out some interesting things about Tokaj wine, for example The Duke of Transylvania, Frantisek Rákoczi II, sent his own six putno wine to Louis XIV, who termed it "Vinum Regum, Rex Vinorum" - "Wine of Kings, King of Wines." In the 18th century Tokaj wine became famous as a medicine for healing anemia and nerve illnesses. Tokaj was also the favorite drink of Peter the Great, Catherine the Great, Voltaire, and Goethe. Beethoven and Schubert dedicated songs to it.

Overall, we all had a really good time and hope our next adventure is as good as this one.

Friday, October 24, 2008

FOR ARCH exhibition, Prague, Czech Republic

23. – 27. September 2008
Over a thousand exhibitors took part in a showplace bigger than 25 000 m2 at the 19th Annual International Building Exhibition, FOR ARCH. One of the exhibitors was Korek Jelínek s.r.o., who introduced heat cladding system with the use of cork panels. More and more people who are building new, or want to insulate their existing house, are choosing cork, which is not only a purely natural product but also an excellent insulator.

The booth offered not only cork insulation panels, but a whole range of other cork products like cork floating floors, wallpapers, chippings, etc. The booth was a big success and reappeared at the exhibition Dům a bydlení (house and living) in Liberec, Czech Republic, on 9 – 12 October.

It was great to see so many people interested in cork products. People said they wanted something natural and ecological. And that’s what cork is, a brilliant all round product. It still amazes me at how many uses cork has and I hope that the cork industry will continue to flourish.

Thursday, October 2, 2008

Jelinek Cork Group Faces the Challenges of Rising Freight Costs

Jelinek Cork Group products continue to be shipped throughout the world at record levels. Transportation costs have always been very important but never more so then in these challenging times of rising fuel and energy costs. These costs directly effect the final product costs. Although Jelinek Cork Group has always been mindful of finding the best possible freight rates - whether by ships, planes, trains or trucks - we have never been more vigilant then today. The experienced Jelinek Cork Group freight team works closely with the transport industry to find the best freight costs and service levels to meet customer demands.

Sonny Jelinek observes a container vessel
carrying Jelinek products to countries far and wide.

Monday, September 29, 2008

Interesting Uses for Cork #2

As discussed previously there are many uses for cork beyond the traditional. Here is another interesting use: Cork for bodies. Yep - you read it right, cork is used for certain procedures with human and animal bodies.

1. For taxidermy purposes, corks (typically tapered) are used to plug holes.
2. Again, in taxidermy, cork bark is used to mount small animal displays.
3. In body piercings, corks are used to fill the holes created by the piercing so they don't heal closed.
4. Also in body piercings, corks are used to prevent the needle from piercing places that shouldn't be pierced (ie. nose piercings).

Cork is also used to replicate bodies.
1. Cork grain is used to fill mannequins and dolls
2. Duck Decoy bodies are often made of cork. Cork floats and the natural texture of cork adds to the character of the decoy.
3. Cork fabric can be used in place of leather or other fabrics to cover a doll or mannequin, giving a unique look.

Friday, August 29, 2008

Jelinek Cork hosts an informational reception at the Cork House.

On August 25, Jelinek Cork Group held a reception at the Cork House (the showroom of JCG). In this intimate setting, customers relaxed with drinks and appetizers while listening to presentations about the products they use, in this case, wine cork stoppers. Sonny Jelinek provided an overview of the company's history while Jay Jelinek gave a very in-depth technical presentation on the different types of cork and possible problems that can occur when bottling. Fay Stallan gave the customers an overview of some retail products that could be sold in their stores including wedding favours, personalized coasters and personalized wine stoppers. All in all, it was a great
evening of learning, sharing and socializing.

Tuesday, August 19, 2008

Cork Harvest Experience

Guest blog by: Henry Jelinek

The Portuguese province of Alentajo lies east/southeast of Lisbon. It is a beautiful and unspoiled region of Portugal. Storks build their nests on roof tops in whitewashed villages. Small hamlets and towns, many with Roman remains and fortified castles, are located on scenic hilltops surrounded by beech wood, olive groves, grape vines and cork oak trees.

The Alentejo region is home to the worlds greatest cork forests. Thousands of cork trees flourish down the mountain sides, in the valleys, among grazing cattle and sheep, on public and private lands, and around small lakes, streams and rivers. These unique trees are virtually found in every area of the province and are cherished by the citizens for their economic, environmental, and ecological benefits.

In the summer of 1968, while working in a cork processing factory in Faro, the capital city of the Algarve province of southern Portugal, I had the opportunity to visit Alentejo and participate in the harvesting of cork trees. It was a perfect opportunity to learn first hand how cork trees are stripped of their bark without damage to the trees. I was excited at the prospect.

In an old Citron, we set out early Wednesday morning heading north into the heart of Alentejo. Our group consisted of Jose Morgado, the owner of the factory where I was apprenticing who became a close friend of mine, Pedro the expert in recognizing the quality of the cork as it comes off the trees, the driver Armando who knew the best routes to the forests, and myself. Portugal in 1968 was the poorest country in Western Europe and the roads we traveled were proof of that. Whether true or not, in those days the claim was that the roads were made windy so construction would take longer keeping unemployment down by having road crews building longer roads.

After about three hours of meandering through the countryside Armando found a small dirt path and slowly bumped and maneuvered the Citron for perhaps 10 km off the main roadway passing through perpetual cork oak forests. Much to my surprise we arrived at a small village nestled on a rugged hilltop. It was impossible to traverse further by automobile, even within the village. Villagers sitting in a central coffee shop drinking thick espresso waved to our group as we set out on foot carrying only bottled Luso mineral water. It was a pleasant day with light breezes struggling to keep us cool and although we did have to climb down and over some rough terrain we managed without too much difficulty.

The plan was to spend the night in the terrain. I kept asking where we would sleep and how we would manage without bringing food. My Portuguese companions simply answered, “You will soon see.” We crossed over streams, rounded a small lake, and climbed up a steep hill from where we could see for several kilometers in all directions. Although cork trees were growing everywhere, the forests are not thick allowing for grazing or growing other crops around the trees. From a distance cork trees are difficult to distinguish from olive trees, although they are usually larger in size. It was amazing to me to see these trees flourishing in the reddish dry soil. Jose explained that the semi-arid climate of the Alentajo combined with the salty breezes from the distant ocean produce just the correct environment for cork oaks to thrive in. Although cork oaks are found in countries surrounding the Mediterranean Sea, there is no other region of the world with soil and climate as perfectly harmonized and balanced and accommodating for cork oaks to flourish in.

Every cork tree we walked by had a number from 0 to 9 clearly spray painted in white on the trunk. These numbers indicated the year in which the last stripping of the tree took place. For example, the trees with the number 3 written on them designated they had been harvested in 1963. Cork trees can only be stripped of their bark every nine years. Since it was 1968 that year only trees with the number 9 (indicating the last stripping was in 1959) could be harvested that year. Pedro, the expert quality man with us, explained that sometimes the harvest can take place beyond the minimum nine year cycle but never before. If the bark is stripped off the trees too soon it could damage the trees and also the raw material would not be of good enough quality for use in production of cork products. The harvesting cycles are not only controlled by the government but experts such as Pedro are able to tell if bark is not nine years of growth.

After about a twenty minute hike we began to hear noises in the near distance. Through the trees I first spotted a couple of donkeys standing in the shade beneath a cork oak, observing our approach with their normal sad faces. As we neared the area of activity I saw perhaps eight or ten men, some high on ladders among the branches of the trees. These men were clearly country folk, their tanned skin dark and etched by years of hard work. All carried machetes which, I later learned, were razor sharp. When they saw us they waved their greetings. The harvesting of the cork oak trees had begun earlier that morning and I was excited to be an observer.

It was explained that cork harvesting takes place during the summer months. Cork is the outer bark of the tree and this bark is most easily stripped off the trees during hot or warm weather when the cells holding the bark to the trunk are more fragile and therefore allow for cleaner and easier stripping. But as I observed, it is not easy work and must be done expertly to avoid damage to the trees. Using their machetes, the men cut vertical incisions through the bark along the trunk and the larger branches of the trees. They must be very careful not to cut too deeply otherwise they would damage the membrane beneath the bark which the trees still need to transport nourishment to the rest of the tree. Once the incision is made, a hatchet or small wedge is used to begin peeling the bark away from the trunk. This is not easy work and takes skill to peel away in large slabs. The men compete to see who can remove the largest slab of bark without breaking into many small pieces. The larger slabs allow for more production diversification and therefore are more valuable. I noted that the average bark slab reached more or less to my chest. Of course the smaller limbs produce smaller sizes. Jose told me that all the bark must not be stripped from a tree. Bark covering the smaller branches must be left to allow the tree to continue to flourish. Once the bark is peeled off the tree the color of the exposed trunk and branches is eye-catching. It is a bright orange color, nearly fluorescent, and makes the trees look “naked”. After the workmen completed stripping one tree and moved to attack the next, they painted the number 8 on the “naked” tree indicating that the cork off that tree was harvested in 1968.

I saw Jose and Pedro closely inspecting the bark as it came off the trees. They were looking at the quality of the cork …. density, thickness, cracks or other imperfections … to establish a fair price for that particular crop. Jose explained that much like grape harvests for wines, there are good years and bad years of cork harvests which can vary from region to region and, in fact, the cork raw material from any one forest is eventually sorted into various qualities and thicknesses as well. Different qualities and thicknesses of bark are used for different productions of cork items. That particular day Jose and Pedro were simply ascertaining the overall quality of that particular harvest. The smiles on their faces that late morning clearly indicated 1968 was a good harvest year in the Alentejo.

The cork slabs were piled onto wagons which would later be pulled by the donkeys out of the forest. Each wagon had two very large wooden wheels making it easier to roll over the rugged terrain. It was all hard work for both the harvesters and donkeys. Things have not changed much over the following decades. The trees are still stripped manually using the same machetes and hatchets, and the cork slabs continue to be loaded by hand. The only difference today is that instead of wagons drawn by donkeys, harvesters use motorized tractors to pull the wagons (rubber wheels) out of the forests.

During the summer months, Alentejo is very dry and very hot. Temperatures can rise over 40 degrees Celsius bringing most work to a halt for much of the afternoon. Afternoons are siesta time in the Alentejo cork forests. Our group of harvesters found shade under the oaks and seemed to fall quickly but comfortably asleep.

The Alentejo cork oak woodlands are protected by law and under the Portuguese reforestation program Portugal’s cork forests are growing by an average of four percent per year. It is said that at any given time there is enough cork to last another century.

Besides being the source of cork raw material and grazing livestock, these forest lands continue to be a haven for wildlife protecting hundreds of species of birds, animals, and plants. That summer day in 1968 during the siesta time I learned how some of this wildlife was used to help energize the work crews.

Birds are abundant amidst the rolling, flower-filled grasslands and cork forests and are cherished by the locals. Endangered and rare species are especially respected and appreciated. Smaller birds such as finches and thrushes migrate to the cork forests from northern Europe and are plentiful.

As everyone settled down for siesta, Armando and one of the younger harvesters beckoned me to follow them down the hillside to a small lake in the distance. Along the way Armando told me that we were going to catch some birds for dinner.

“Catch birds?” I questioned in disbelief, “But how? And eat them for dinner? How?”

Both men smiled. “We will show you.”

Once we reached the lake they removed a number of small devices from their knapsack. Each was perhaps 5 cm in length, with a little spring attached to a tiny noose. I learned this was a bird trap. Armando told me to find some flying ants.

“Why flying ants?” I inquired.

“Because flying ants have wings and the sunshine will reflect off the wings as the ant tries to escape. This will make the ant more visible to the small birds in this area as they fly by.”

I was perplexed but followed the instructions and soon found some flying ants beneath a rotting eucalyptus log. Very carefully we placed the head of the ant through the small noose of the trap and gently tightened it until the ant could not escape. The young harvester then triggered the spring on the trap and placed it along the waters edge with the ant flapping its wings. This same procedure was repeated with all the other traps. Once these tasks were done it became clear that it was time for our own siesta and we too found a shady area close to the lake and quickly fell asleep. Perhaps an hour later I was awakened by Armando and as I sat up I was startled to see that the young harvester was carrying a long string of small assorted birds up the hillside. “A good dinner tonight,” Armando said. “It is time to cook.”

By the time we reached camp it was already dusk. The other men had several small fires going and some were holding large frying pans over the fires in which some sort of lard was being melted. We were greeted warmly by the men as if we had returned from a major hunting trip. Our catch was divided among several of them.

I watched in amazement as the small birds were prepared for cooking. The birds were plucked and the beaks were clipped. Other then that they were not gutted. The birds were then placed into the boiling lard. After perhaps ten minutes they were ready to eat. Each one was placed on a piece of bread and handed out, the bread slice serving as a plate. When I was given mine I was very skeptical. I had no idea how to eat the bird or if I even wanted to. I watched the others. They would pick the bird up and begin chewing the outer parts leaving the innards untouched, intermittently taking a bite of the bread and a sip of red wine distributed from a small barrel in a large cork spoon. The cork spoons were carved by the harvesters from the cork bark that had be stripped from the “elbow” of a small cork tree branch. Since I was a guest I felt obligated to at least taste the birds. Jose smiled encouragement as I began to chew. I expected to find bones but there were none. In fact the taste was pleasant and the bread soaked with the juices was succulent. The local red wine completed an unforgettable meal. There were second and third helpings all around.


By the time dinner was over it was beginning to darken rapidly. The fires were safely extinguished. I noticed that the men had made several small piles of the larger cork bark slabs which had been harvested earlier that day. I now realized that these slabs were being used by the harvesters to construct teepee like formations that would be used as private sleeping quarters for the next few days. The bark would act as a natural insulator keeping the heat out and maintaining a coolness within during the hot days. As I lay down for the night in my own cork “teepee”, after drinking my last few sips of wine from the cork spoon, I realized that I had just experienced an unforgettable day in the Alentejo and that cork would run in my blood from that day on.

Wednesday, August 6, 2008

Jelinek Cork attends 16th Annual Charity BBQ

At the beginning of July, The Toronto Home Builders' Association hosted the 16th annual BBQ charity to support Habitat for Humanity. Jelinek Cork Group was represented by Ali Abdilahi at this event. About 300 home builders, suppliers, celebrities (including Ronnie Hawkins) and other individuals attended this barbecue. This BILD (Building Industry and Land Development Association) event also featured an auction with products being donated by many different companies. A good time was had by all and all for the great cause of Habitat for Humanity. Ronnie Hawkins and Ali Abdilahi at the event

Tuesday, July 15, 2008

Jelinek Cork Group introduces new logo

After many years with the same logo, the Jelinek Cork Group of companies has come together with one unified logo. This logo symbolizes many things:
  1. The tree represents the cork oak tree – the source of cork.

  2. The tree also represents nature and the environment – issues JCG cares deeply about.

  3. The tree branches represent deer antlers and the Jelinek name. In Czech, the word “Jelinek” means “little deer”.

  4. Finally, just as cork is stripped off the tree and then regrown, so are the antlers of a deer – they are shed each year and then regrown.

The logo was created by Michal Macko, a graphic designer in Bratislava. Korok Jelinek in Slovakia created a project/competition for the University of Graphic Design in Bratislava. The theme of the competition was to create a logo and corporate identity for JCG. The students were provided with all the information about cork, the company and the history of Jelinek. About 15 students participated and their final work was evaluated by professional architects & designers, as well as the Jelinek teams in Slovakia and the Czech Republic. Michal Macko was the winner – he was provided with a financial reward and the University was provided with financial donations as well as cork for future projects.

In May of 2008 the logo was approved and accepted at Jelinek corporate headquarters for worldwide use by all members of the Jelinek Cork Group of companies.

Friday, July 4, 2008

Interesting uses for cork - #1

I am going to begin a series of entries about interesting uses for cork. There are many, many, many uses for cork - some we all know and some are rather unique. Some we, at Jelinek Cork, never even know about until we receive the request for a specific type or size of cork. When we ask what it is used for, we are often amazed with yet another use of cork.

Use #1 - Entertainment/movie/theatre industry: "Cork Dirt"

Granulated cork, or cork grain, is often found in the entertainment industry as a substitute for dirt or sand. It looks like dirt yet without the weight/suffocating traits. Cork grain can be dumped on the ground to give the visual appearance of dirt or sand - perhaps that beautiful sandy beach seen on TV is actually a cork beach! It can be used when someone or something is "covered in dirt". Various sizes of cork chips are also used in mock explosions to simulate flying shrapnel - obviously these are much safer for the actor to encounter than actual shrapnel.

Cork grain is actually the waste product of the wine cork manufacturing process. Wine corks are punched out of strips of cork bark. The bark not used for stoppers is ground up to create granulated cork.

Another Use: Though not cork grain, cork pads are used on the bottom of shoes so the sounds of footsteps are not heard when filming.

Though you should never try any of these special effects at home, know the next time you watch a movie containing dirt, it could very well be cork.

Thursday, June 19, 2008

Creatures of the cork forests

If you've read some of our other blog entries, then you probably know the cork we use in wine bottles and on our floors and on our walls is harvested from trees - the cork oak tree. These trees grow in forests throughout the Mediterranean including Portugal, Spain, southern France, Italy, and northern Africa. Cork trees flourish in these areas due to the very specific micro-climates and soil types of this region. Along with the cork trees come a variety of plant and animal species that are dependent on these forests for continued survival.

Some of the mammals that call these cork forests home include hares, weasels, wild boar, deer, wolves, mongoose, genets, and endangered species such as the Iberian lynx and Barbary deer. Some birds that live in these regions include kestrels, little owls, great grey shrikes, black storks, imperial Iberian eagles (also endangered), kites, black vultures, robins, thrushes, chaffinches and woodpeckers. Other fauna include geckos, skinks, spadefoot toads, spiders and vipers.

In terms of plant species, cork forests have one of the highest levels of plant diversity in the world. According to panda.org (WWF's website), plant diversity in cork forests can reach 135 species every square metre. Some of these plants include fungi (some edible), lavender, rosemary, and rockrose bushes. Many of these plants are endemic to this region and exist only because of these trees.

So cork is much more than a wine stopper or bulletin board. Its much more than a floor tile or wall covering. It is even more than a renewable resource. Cork, and more specifically the trees it grows on, is home to a plethora of species of flora and fauna.

Tuesday, May 20, 2008

Jelinek Cork booth at the Green Living Show

Back in April, we exhibited our products at the Green Living Show in Toronto, Ontario. What a great weekend! All of us at Jelinek Cork are passionate about cork and its many, many benefits therefore, we love to talk about it. So all weekend long, that's what we did - talk about cork! Feel free to visit our website or contact us if you missed us at the show or if you'd like more information about the many uses of cork.

Below are some pictures from the show.





Friday, May 9, 2008

A customer tale - choosing a floor

With flooring, as with all home decor, there are many choices and many things to consider. Below is an email we received from a customer explaining her decision to go with cork flooring as well as her experience with Jelinek Cork...

When deciding upon a new kitchen floor we considered the ecological perspective as well as the aesthetic when making our choice. After many months of looking at “faux” hardwood, matching our existing oak strip flooring throughout the house, bamboo or the cheapest alternative roll flooring to simulate the look of cork. We then decided to visit Jelinek's Cork House in Oakville [Ontario]. That was it, our decision was made. We found Santiago Select Line, a perfect solution that tied our kitchen look together and was eco-friendly. When Aimilios, Jelinek’s installer, came to measure and discuss the project we were very impressed with him and asked specifically that he do the work. Amilios is a craftsman, not an installer, and he did a marvelous job of cutting around all the nooks and crannies of our 1960’s kitchen, working cleanly and carefully. He came when he said he would, cleaned up the site each evening and finished when promised. We have been telling our friends and showing off our wonderful floor as we enjoy it every day.

Thanks again for a great job, well done.

Suzanne

Santiago Select Line Cork floor tile

Jelinek Cork Group

Tuesday, April 29, 2008

"The Myth"

Guest blog by: Sonny Jelinek, VP Jelinek Cork Group

I talk (or think) about cork all day, everyday. I have for years. Explaining the process of the cork harvest and how the bark immediately begins to re-generate has always made me feel good. The tree isn't cut down and typically lives a full life of 200-500 years with a new cork bark harvest occurring more-or-less every 9 years. What a fantastic process! A fully sustainable natural material.

Cork extinction?
Why then, over the past few years have people started telling me that we should stop selling cork due to “a shortage” of cork? Over the weekend, at the Green Living Show in Toronto I talked to hundreds of people and time-and-again the question was the same: “isn't cork going extinct?” Some people were outright hostile accusing us of destroying the environment by promoting cork. I was waiting for picket signs to appear asking for a cork boycott.

In fact...
The reality is quite opposite. The environment will be harmed unless cork products are used. This goes back to the fact that cork is a renewable resource and the cork trees from which the product is harvested are not cut down. If cork products are not used the farmers who own the cork forests will be forced to either convert the forest for other agricultural uses or more likely to sell the land for property development. Cork trees that cover large areas of land in the Mediterranean region will be cut down if there is limited demand for cork products. This will destroy the carbon dioxide filtering function of the trees as well as the habitat. The World Wildlife Fund says that “cork oak forests support one of the highest levels of biodiversity among forest habitats, as well as the highest diversity of plants found anywhere in the world.” [1]

Why the myth:
Winemakers started using synthetic corks as well as screw caps in the 1990's. Some of this occurred at a time when there were forest fires in Portugal. Although forest fires are a natural part of any eco-system the combination of these two situations propagated a myth that there was a cork shortage. It is my belief that winemakers initially began using synthetic wine corks to reduce the incidence of cork taste that occasionally occurs in wines. Curiously, there have been studies that show that cork taint is still occurring despite the use of synthetic stoppers and screw caps. That means that it's coming from elsewhere [2]. As consumer acceptance of synthetic stoppers began to take hold, winemakers decided to take it a step further and add product cost reduction to the mix. Screw caps became a household reality. Screw caps are made from a metal top and plastic liner – a very synthetic alternative to a natural product. I find this ironic since most other industries are at least attempting to use more natural product packaging. Before 1990, nearly every wine bottle was closed with real cork. Since the innovation of the wine bottle real cork has been used to close billions of bottles of wine. Yet now, despite society's awareness of threats to the environment we are rejecting nature. As winemakers continue to embrace synthetic closures and screw caps the myth of a cork shortage or extinction continues to be propagated. Cork forests continue to be vibrant but face a threat. The solution to this threat is to use products made from cork. By using cork you are helping to preserve a most diverse and important habitat and making the world a better place in which to live.

Permission to reprint provided the author is credited and notified.

More information:

World Wildlife Fund
Audubon Society

Korek Jelinek plays football (soccer)?



Korek Jelinek in the Czech Republic is successful in more than just the field of cork. The Korek Jelinek football team is having a great season and a lot of fun too!

Friday, April 25, 2008

Trade shows and Presentations - Come see us!







We, at the Jelinek Cork Group, can often be found at trade shows displaying and discussing the benefits and many uses of cork. Whether a wine show in the Czech Republic, the Green Living show in Toronto, an interior design show in Vancouver or a building show in Slovakia, our booths nicely demonstrate our products. We currently have a booth at the Green Living Show in Toronto. Running from now until April 27, 2008.




We love to discuss cork and everything about cork. We're often found doing presentations for various groups either at our Oakville, Ontario showroom, The Cork House, or at meetings and conferences where we've been asked to present. Recently we had a group of Realtors at the Cork House for a presentation on cork and home decor. We discussed the importance of environmentally friendly products (such as cork flooring, cork wall coverings, and cork furniture) in home decorating. We love to "talk cork" so please contact us if you'd like to attend one of our seminars or arrange to have us come visit you.





Wednesday, April 16, 2008

Showrooms allow visitors to "experience" cork and all it offers.

For many people, cork used for anything besides bulletin boards and wine stoppers, is hard to imagine. Its understandable as who has ever heard of cork furniture or cork fabric? Even cork flooring, though its been around for decades, still flabbergasts some people. We get many questions at our showrooms about our cork products. For example, "Won't I put a hole in it if I walk on it?" or "Is that cork?". Visitors visiting for the first time are typically amazed and impressed by the products made from cork.

Though the Jelinek Cork headquarters in Oakville, Ontario has had a small showroom for decades, it was only in 2003 that The Cork House in Oakville opened. The Cork House, built in 1816 and restored to its original beauty when purchased by Jelinek, showcases a huge variety of cork products including but certainly not limited to: cork flooring, cork wall & ceiling coverings, cork purses & bags, cork furniture and cork gift items (coasters, placemats, hotpads, etc.).

We would also like to introduce the new retail shop and cork showroom for Korok Jelinek in Bratislava, Slovakia. This showroom opened on March 1, 2008 and is located in one of Bratislava's biggest shopping zones. The address is Roznavska street 1, Bratislava.

These showrooms allow the visitor to "touch & feel" cork products. You can walk on the floors, touch the walls, feel the different textures and see the various colors, styles and patterns. These showrooms also allow you to understand the characteristics and qualities of cork, such as shade variations, and may even provide you with new decor ideas - a sofa made of cork???

Tuesday, April 8, 2008

Cork and the Environment

A cork tree.Jelinek Cork Group will be exhibiting at the Green Living Show in Toronto, Ontario (April 25-27, 2008) so its a good time to discuss the green characteristics of cork - a sustainable, renewable and reusable natural resource.

The cork oak tree (Quercus suber) provides us with this 100% sustainable and renewable natural resource. Cork is the outer bark of this remarkable tree. The cork bark is harvested from the Quercus suber tree without damage to the tree. In its place, new bark begins to re-grow almost immediately. This harvesting does not harm the tree in any way and after about nine years the trees are ready for bark stripping once again. Harvesting of cork bark continues every 9-12 years until the tree is 150-200 years old.

A cork tree after being harvested.The production of cork products creates very little waste. Natural cork wine stoppers are punched out of strips of cork bark. The "waste" of this production (the cork bark) is then ground up into cork grain. Cork grain is used to make many other cork products including cork flooring, cork wall tiles, cork underlayment, cork rolls, etc.

Used wine stoppers are also recyclable. They are collected and used to make various other products. Some are ground up into cork grain. Some are used for decorative arts & crafts projects. Some of the wine corks are cut into circles and used to create Jelinek Cork Mosaic flooring. The possibilities are endless.

Cork forests form another important aspect of the environment. These cork forests make up some of the most diverse farming in the world. These forests are home to many different plant and animal species including the Iberian lynx and black vultures. Many types of plants make these forests their home and exist because of these cork trees. Cork trees typically grow in a natural setting allowing a fair amount of the ecosystem to be preserved. We will discuss cork forests in more detail in a future posting.

So, as you read, cork is a sustainable, renewable and reusable natural product. The forests are an important part of our environment.

Wednesday, April 2, 2008

Some things about cork

Cork, the bark of the cork oak tree, is an amazing product. There is no other product, either man-made or created by nature, that has such unique characteristics.

Here are just a few:
  1. Cork is light-weight and buoyant.
  2. Cork is flexible. It is composed of cellular membranes which are flexible that's why its the perfect bottle stopper. Its great on floors and walls for this reason as well.
  3. Cork is impermeable to gases and liquids.
  4. Cork is insulating. The tiny cell-like compartments that compose cork provide for low conductivity to heat, sound and vibrations.
  5. Cork is resistant to wear. In its natural state, cork is resistant to rot, does not absorb dust, and is fire resistant. It is very durable due to the honeycomb structure of cork.
Cork is good for maintaining the environment as well:
  1. It is sustainable. Cork bark is harvested off trees without harming the tree. The tree continues to grow and produce more cork. The harvesting of cork is strictly regulated allowing the tree plenty of time to regrow the bark before the next harvest.
  2. There is no waste. Cork stoppers are punched out of the bark of the tree. These stoppers are used as wine corks. The rest of the bark is ground up and used to form other cork products (ie. cork flooring, bulletin boards, cork underlayment, etc.)
  3. It is reusable. Wine corks (and other cork material) can be reused. Once ground up into cork grain, it can be used to create many different products.